About Doug Tims
Author · River Outfitter · Entrepreneur
Wilderness and Wild River Advocate
At age 35 he moved west to Idaho, drawn by the state’s wild rivers and landscapes. Forming Northwest River Company in 1982, three years later he and partner Mike McLeod purchased Maravia Rafts, moved it from California to Idaho to combined it with Cascade River Gear to become a leading manufacturer and purveyor of river equipment.
In 2001 Doug married Phyllis Tims, Dean of the College of Fine Arts and Associate Vice-President for the Arts at the University of Utah, who had a 30-year professional career in dance with national-level leadership roles. They began dating in 1999 when Phyllis visited him in Boise from Salt Lake City and noticed a photo of a homestead nestled deep in the canyon of Idaho’s Salmon River – The River of No Return. Five years later the couple moved to Campbell’s Ferry historic homestead and split time between there and a home in Tucson, Arizona. Seven years of research and writing produced their first book, Merciless Eden, a chronicle of the pioneers who lived and perished at the homestead in the wilds of Idaho wilderness.
Doug has two daughters and five grandchildren living in Idaho and Montana.
27-Year River Outfitting Career
He held leadership positions in the Idaho Outfitters and Guides Association and worked with outfitters around the nation to merge EPRO, The Eastern Professional River Outfitters and WRGA, the Western River Guides Association to create America Outdoors, the national voice of the outfitting industry.
Key Milestones
1983 Formed Northwest River Company buying two existing Middle Fork businesses
1985 Bought Steve Curry’s Selway River outfitting operation
1988 Bought Don Hatch’s Selway operation
1988 Sold the Middle Fork operation to Les and Susan Bechdel, who renamed it Canyons, Inc.
1998 Sold half of the Selway operation to Marty Smith at Three Rivers Rafting
2009 Sold the last of the Selway operation to Ari Kotler, who operates it as S.O.A.R./Northwest River Company
Maravia Corporation & Cascade River Gear
Under Tims’ leadership as CEO, Maravia pioneered revolutionary raft-building technologies: Thermofused™ seam construction (1986), Urethane Seamless Encapsulation (1989), Class VI base fabrics (1995), and Dreamboats (2017). Maravia produces whitewater rafts with customer-designed colors and graphics, unmatched in the industry for style, performance and durability. The company grew to produce hundreds of boats per year for self-guided river runners and professional outfitters— on rivers worldwide including the Grand Canyon, Yangtze, Bio-Bio, Salmon, Selway, New, Kennebec, and Gauley. Maravia rafts were featured in the 1984 film Indiana Jones and the Temple of Doom, and 1995 in the Meryl Streep film The River Wild. Tims championed keeping manufacturing in America, refusing to move production overseas.
In 1997, Maravia purchased Cascade Outfitters from Jack Nelson (founded by Ron Mattson – now Cascade River Gear), running it as a division of Maravia Corporation. Today, Tims serves as Chairman of the Board and CEO (semi-retired) of Maravia Corporation of Idaho. The company is thriving, in the excellent hands of Angela Sherman, Doug’s daughter, serving as COO (Chief OnWater Officer) of Maravia/Cascade today.
Campbell's Ferry Ranch
The Heart of His Story
In 1990, Doug’s lifelong friend Brad Janoush, fellow river guide and MAI appraiser, told him of an 85-acre 1897 homestead on the Main Salmon River being offered for sale by The Trust for Public Land. The two purchased the primitive property as a wilderness hunting, fishing and camping retreat. In 2006 Doug and Phyllis decided to make restoration and preservation of the homestead their retirement years project.
In 2007 the Tims secured National Historic Register listing for the homestead and initiated a ten-year preservation plan to restore its buildings and preserve it for future generations of wilderness and wild river travelers.
The 1905 log cabin was refurbished with new porch, sill logs, chinking, windows and roof. The interior is now a museum housing artifacts and documentation of the pioneers who lived and died on the property. The orchard, barn, irrigation channels, blacksmith shop, chicken coop and wild game storage buildings were restored. A public interpretive and education program was developed with national park quality signs and live docent tours. The 512sf caretaker cabin has been upgraded to provide environmentally sensitive solar and micro-hydro power and up to code indoor sanitation facilities to sustain future owners in their preservation work. The Ferry is now the most popular historic site on the Wild and Scenic Salmon River.
Writing & Publications
Tims is the author of two books, both self-published under the name Ferry Media (Tucson, AZ):
- Merciless Eden: A River of No Return (2013, co-authored with Phyllis Tims)
One reviewer described Merciless Eden as “a tale of literary sleuthing.”
While living, caretaking and working to restore and preserve the Campbell’s Ferry homestead, Doug and Phyllis began hearing the voices of the early pioneers, and embarked on a seven-year journey to find and interview the descendants of prior Ferry owners. The effort resulted in the publication of Merciless Eden in 2013. That year marked the 100th birthday of Frances Zaunmiller, the Ferry’s most famous resident who came to the homestead in 1940 and died there in 1986. The Tims’ research for the book revealed the true story of Frances’ life, originally told as escaping a failed marriage in Texas, now known as a flight from the law for her involvement with a 1930s counterfeiter husband.
The title reflects the dual nature of the homestead – both its stunning magical setting deep in the wild Salmon River canyon, and the toll extracted on the early pioneers through death, disease and the challenge of survival. Within that context Merciless Eden chronicles the Tims’ work to preserve and restore the property. Also told are wildfire events and the seventeen-year effort to create a legally sound conservation easement that guarantees future preservation of the homestead with no development or commercialization.
- Selway: The Original Wild and Scenic River
Tims’ writing blends memoir and meticulous historical research, interweaving personal experience from a quarter-century of running Idaho’s rivers with deeply researched pioneer, conservation, and natural history. Reviewers describe his work as “well researched, well organized, well written,” with “little nuggets of explanatory information” that demonstrate exhaustive research. He presents nuanced, balanced treatment of controversial topics like wilderness designation, fire policy, endangered species and the management system limiting river use.
Noted author, historian and Idaho river guide Cort Conley said of Selway: “This book is a remarkable accomplishment and achievement! Stunning. I have 250-300 river books in my library, and there’s not one quite like this. It’s certainly a deserving candidate for the annual Idaho Library Association book of the year.”
Dennis Baird, Professor Emeritus, University of Idaho, Co-leader of the Selway-Bitterroot Wilderness History Project stated, “Although I have a pretty good understanding of the Selway, I learned a lot from the book. It is a remarkable effort at research in difficult to find and use sources. You have made a real contribution to Idaho history.”
Affiliations, Awards & Media
Affiliations
- Chairman of the Board and CEO, Maravia Corporation of Idaho
- Owner/operator, Cascade River Gear (CRG)
- Former owner, Northwest River Company (outfitting)
- Former President, Commonwealth National Life Insurance Company, and Vice-President of Quality Steel Corporation, Cleveland, Mississippi
- Past President of Idaho Outfitters and Guides Association, and America Outdoors, the national voice of the outfitting industry
- Board of Directors, American Forestry Association (now American Forests), Washington, DC
- Idaho Heritage Trust (partner in Campbell’s Ferry preservation)
Awards
- Merciless Eden | received “Best of the Year” from Ron Watters’ Guide to Outdoor Literature
Media Appearances
PBS Outdoor Idaho
Featured in multiple episodes including “The Next Chapter” (Season 39, Episode 4), “Faces of Change” (Season 39, Episode 6), and “Salmon River Lodges.”
NPR (2009)
Featured in a major story about the U.S. Postal Service ending the last backcountry airmail service in the lower 48 states. Doug provided photos and quotes: “I hate to see it end. It’s our contact with the outside world.”
IDAHO magazine
Published excerpt titled “Alone” about life in isolation at Campbell’s Ferry.
Idaho County Free Press
Covered a lecture by Doug and Phyllis at the Historical Museum at St. Gertrude (October 2016).
Fox Business
Mentioned in a profile of Maravia as an American-made manufacturer.
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